In a crowded digital landscape, how do you grab the attention of your audience? With more sources of content and information, it is important to create direct engagement between your brand and your customers. A thriving online community can be one way to foster that engagement. Memeni gives brands the ability to build a relationship with their audience through branded mobile apps and web communities. Here are 5 of the most common reasons brands are choosing to work with Memeni.
Launch Branded Mobile App
Having your own mobile app is critical for a brand or organization of any size. Recent data shows that in 2017 mobile devices accounted for 71% of users’ time online in the US. This trend is consistent in many major countries around the world. In fact, Singapore’s online population uses their mobile devices for 91% of their time online. Along with the clear trend of increased mobile usage, an app brings additional benefits. Push notifications give you an effective way to re-engage your audience and bring them back to the app.
In our communities, we always see an increase in engagement when a customer is using a mobile app for their community. Paired with a web version of the community, a mobile app enables you to engage with your audience on any device
Collect Audience Data
Data is essential for running your business. You need to know who your audience is and what are their interests. Unfortunately, social media channels don’t want to share that important data with you. But, when you use Memeni as a funnel between social media and your brand, your community enables you to collect the data you need. From email addresses to user-selected interests and preferences, we help you get the data you need.
One reason businesses fail to launch their own mobile app is that they fear it will take months to launch with no guarantee of the app working when launch time arrives. That’s why Memeni developed a turnkey solution that gets your community up and running in 2 weeks or less!
That’s right. You’ll be able to see your brand’s very own app in the app store in less than 2 weeks and it will come with the full functionality of a robust community platform. Additionally, you don’t have to deal with endless lists of tasks you need to complete to finalize your community. We work with you to design your community and execute a seamless launch plan to have your community up quickly and running smoothly.
A community doesn’t do much good if you don’t have the tools to fill your community with great content. Memeni offers a full suite of engagement tools to keep the conversation going with your audience.
One of our favorites is the Challenge feature. This allows you to run competitions within your community. Every community that uses challenges has seen increased community growth and engagement. We also have great features like events, groups, videos, and more.
Develop a Relationship with Your Audience
According to Engagement Labs, online and offline social conversations drive 19% of a brand’s sales. That’s a large part of your business that you need to be developing. The numbers clearly show that you need to be interacting with your customers on a deeper level than just an ad that pops up on their page
A community can help you develop a dialogue that makes your audience feel connected to your brand. Use your community to turn your interested customers into passionate fans. With Memeni’s gamification functionality and referral leaderboards, you can incentivize your community members to refer their networks to the community and help grow your business.
Would your business benefit from an improved relationship with your audience? Fill out the short form below and one of our team members will be in touch to help you get started.